The Premier Franchise PR Firm
Founded in 1991, Fishman PR is the franchise industry’s leading integrated marketing agency. Our strategic, results-driven franchise development and consumer brand awareness campaigns have helped hundreds of franchisors attract and educate quality franchisees and customers.
Using your brand’s franchisee and customer personas as a basis, our award-winning process helps franchisors generate earned media coverage, educates your prospects to move further down your pipeline and consistently keeps your brand top-of-mind through our franchise-specific integrated marketing approach.
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Our Solutions
At Fishman PR, we take the time to develop strategies we know will resonate with media, your desired franchisee and your ideal customer personas. We are committed to providing you with a curated integrated marketing strategy to achieve your specific business objectives. Here’s how we get it done for you:
- National Public Relations
- Local Public Relations
- Influencer Relations
- Content Marketing
- Digital Marketing
Powerful integrated marketing
programs to move brands forward.
Why Work With Fishman PR
We are committed to providing our clients with the right media engagement strategy and execution that seamlessly integrates with their marketing objectives—helping them achieve business growth.
Best-in-Class Partner
At Fishman PR, we take the time to develop strategies we know will resonate with media, your desired franchisee and your ideal customer personas. We are committed to providing you with a curated integrated marketing strategy to achieve your specific business objectives.
A Dedicated Team
When you hire us, we assign experienced, senior-level media relations and marketing specialists to manage your account and oversee a team that regularly brainstorms fresh and engaging story angles, event ideas, pitches and content strategies. The size and depth of our organization allows us to strategically assign the right mix of talents and skill sets to work on your brand.
Trained to Be the Best
We have implemented an ongoing proprietary training process at Fishman PR to ensure best practices, quality service and consistent results for each and every one of our franchise clients. Our team is trained to thoroughly research reporters/influencers to understand what makes them tick, keep an eye on industry trends and are vigilant in finding ways to create impactful moments for our clients to take advantage of.
Ranked No. 1 by Industry
For six consecutive years, Fishman PR was ranked the No. 1 PR firm in franchising in Entrepreneur Magazine’s ranking of the Top Franchise Suppliers. To determine its annual ranking, the magazine surveyed more than 700 franchisors about which service providers they and their franchisees use and rate their satisfaction with the quality, cost, and value of each supplier's services.
Worldcom PR Group Member
Fishman PR is a partner member of Worldcom Public Relations Group, an exclusive group of global public relations firms, with international PR agency partners operating in over 95 cities on 6 continents. Through Worldcom, Fishman PR clients have on-demand access to in-depth communications expertise from professional PR specialists who understand the language, culture and customs of the geographic areas in which they operate.
Data-Driven Strategies
By using our integrated marketing approach, you have access to Fishman PR's unique formula that we use to target your brand’s franchisee personas to help you achieve your specific business objectives. With this data-driven approach, we get the right message delivered through the most relevant channels at the right time to your target audiences.
Our Work
We provide value for franchise brands by creating strategies that break through the clutter. We consistently produce earned media coverage, including mainstream high-level national and local broadcast, print online, podcasts as well as desired trade vertical outlets. Our integrated content marketing programs bring prospects to your website to find compelling content we’ve created that strikes a chord with them during various aspects of their sales journey.